If you’re considering a career in massage therapy or have already begun, you’ve probably noticed that there are many types of credentials available for massage practitioners. These credentials can help to convey your credibility to prospective clients, referral sources and future employers. As a massage therapist, it’s a good idea to be familiar with the different credentials within the profession.

Many massage therapists share the dream of building their own successful practice. But even with good client management and scheduling processes, most massage businesses will inevitably have client no-shows, late arrivals and cancellations. These no-shows and last-minute cancellations are frustrating and they can easily cost a massage business thousands of dollars per year. This is a common problem that most

Starting a massage business is an exciting venture that can be incredibly rewarding, both professionally and financially. It provides the opportunity to help people, while running your own business and being your own boss. The idea of starting a massage business from scratch may seem daunting at first. But with the right guidance and resources, any therapist can learn how

When it comes to managing a massage business, it’s easy to get bogged down with all of the tasks needed to keep it running smoothly. In addition to providing outstanding massage therapy or bodywork treatments, therapists must have an efficient and organized documentation system, stay connected with clients, offer a frictionless check-in and check-out process, provide a convenient booking process,

Are you marketing your massage therapy services to the right people? Marketing and building a massage clientele takes time, effort and money. So how can you increase your chances of targeting the right prospective customers who need and want your massage therapy services? One way to do this is to create a client persona. What is a client persona? A

Growing a new massage practice is exciting, but it can also be a frustrating experience when your massage client list is growing slower than expected. Especially if you depend on this income to pay your bills! For most new therapists, it takes a while to fill up their appointment book. Fortunately there are some things that you can do to